Based on conversations with real Network Rail employees, Network Rail discovered that a significant numbers of their employees are subject to health and wellness risks around their physical, psychological and social wellbeing. Depression is looked at as the hardest risk to address, because Network Rail like most organizations does not have an open culture around the subject.
The ultimate purpose of the ‘Black Cloud’ film was to help change perceptions, remove the stigma associated to depression and offer company support to those feeling vulnerable. They wanted people to feel they are not alone.
The ‘Black Cloud’ film was directed towards Network Rail internal employees - to both help them become more understanding and supportive when colleagues have depression problems, and for Network Rail employees who are suffering from depression to step forward and ask for help.