MTR

Safety Animation

 
 

A central issue of concern is that not all workers are aware of safety procedures, or have not completed the necessary safety training. They inevitably come from a number of different countries, meaning that language can act as a barrier to effective training. Furthermore, cultural perceptions of safety and the consequences of incidents differ hugely.

To bring this message home to workers across the network, we created a short film that visually highlights the importance of a pro-active safety culture, following safety procedures and – ultimately – emphasising the life-changing or even fatal consequences if hazardous situations are overlooked or not understood.