Al Shafallah Centre


ExxonMobil teamed with The Edge to produce a TVC for Al Shafallah centre with the goal of promoting inclusiveness, support and compassion for those who are just a little different to us.

The film was shot in familiar everyday locations in Qatar to support the message that these kids are not really any different to us. By using the children from the centre to deliver the thought provoking lines straight to camera we created a direct connection between our subjects and audience.