Our concept for a short informational animation helped change that perception.
Similar to our successful film explaining the HS2 EDI Policy, we recommended a character-led animation that was made to engage and act as a simple & friendly guide.
To efficiently achieve such a huge infrastructure project, HS2 needs the help of all kinds of external suppliers. Not just large engineering organisations – but also smaller, niche SMEs.
But SMEs are not always aware of this. The perception is that major infrastructure projects are awarded only to major companies.