Accidents often have multiple causes with complacency and lack of personal responsibility at their heart. This hard-hitting emotional film aims to ensure the ‘Stay Safe’ message sticks.
The primary audience comprised all of the UK Power Networks field staff and contractors – those who are older and have been in the job for many years, alongside new and young apprentices. Beyond this, the film had to work for all 5,000 employees.
One of a series of four films being produced for UK Power Networks to front a year-long safety campaign.