This film aimed to capture the ‘hearts and minds’ of everyone who watches it, hopefully inspiring prospective students to come to WCMC-Q and become the next generation of doctors to learn their trade at one of the Middle East’s leading medical colleges.
Engaging the viewer in a visually striking and memorable manner, the audience learn about WCMC Qatar in a way that no other creative approach can match. It was also designed to work as well in Arabic as it does in English. A TVC version was made for broadcast on Arabic television channels.
We created this film as the successor to ‘Without Walls’; one of the first films we ever produced in Qatar.